Metro+State

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The Metro+State section publishes seven days a week and focuses on news from the Indianapolis metropolitan area (Marion and the seven surrounding counties). The inclusion of Obituaries makes this a must-read for many Boomers.

Audience

  • Weekly readership:  695,394
  • 55% are Adults 25-54
  • Avg HHI:  $75,140
  • 2x more likely to read Community sections of the newspaper
  • 7 out of 10 are weekly Internet users
Sources: 2007 Scarborough Market Study and 2009 Scarborough Data, R2.
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